LARK
LARK is an emerging woman-owned clothing and retail lifestyle brand with a focus on contemporary wrap clothing for women between the ages of 25 to 65.
Design scope included creating a timeless yet modern identity with graphics that complement the collections bold color palette and fabric patterns. As the team designed their inaugural collection, illustrations were designed as part of a social media teaser campaign.
BRAND & IDENTITY
SOCIAL AND DIGITAL TEASERS | PRIOR TO LAUNCH